Various establishments in the country will go powerless on March 29, 2014 to empower the earth as part of the 'Earth Hour 2014' initiative organised annually by the World Wide Fund For Nature (WWF). Companies, hotels and malls will be part of the climate change initiative, scheduled for Saturday, in which over 150 cities in India and 6,000 cities, towns and councils worldwide, will turn off their lights for one hour — between 8.30 p.m. and 9.30 p.m.
What began in Sydney, Australia, in 2007 as a lights-off event calling communities around the world to fight climate change, Earth Hour is now a worldwide movement annually uniting people to protect the planet via its 60-minute switch-off. Earth Hour is held on the last Saturday of every March - closely coinciding with the equinox to ensure most cities are in darkness as the Earth rotates - encouraging individuals, communities, households, and business establishments to turn off their non-essential lights for one hour as a symbol of their commitment to the planet and its well-being.
Climate Change is a global phenomenon. It is caused by emission of greenhouse gases (GHGs) such as carbon dioxide, methane, CFCs etc. The presence of these GHGs in the atmosphere of our planet entraps the heat from our sun causing increase in the temperature of the earth's surface thereby causing global warming. As of today, globally, most GHGs are from burning fossil fuels to generate electricity contributing to about 66% of the total GHGs.
Many others, including Kerala State Electricity Board (KSEB), Department of Environment and Climate Change (DoE&CC), Agency for Non Conventional Energy and Rural Technology (ANERT), The Energy and Resources Institute (TERI), Energy Conservation Society (ECS) and BSNL will join in the campaign to ensure that the Earth Hour message reaches all sections of the society.